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We help our clients get noticed by the right people -- patients.

MedMan's newest service -- marketing support -- will help you determine messages, audiences, and vehicles to assist you in increasing your practice. MedMan will formalize your marketing efforts by developing a marketing plan with detailed goals and objectives gleaned from an internal and external marketing audit.

Case history:
Three-physician podiatry group, Idaho

Physicians were presented with declining production.
Total and per-physician work units had decreased in spite of marketing efforts regarding quality and availability.
MedMan research revealed that the area could support only thirteen podiatrists, though seventeen were practicing.
MedMan completed a marketing plan for the group as well as a brochure, inset and Rolodex card; media relations landed a cover story in a statewide physician magazine read widely by potential referring physicians; the group initiated a patient-satisfaction survey, a referral tracking and acknowledgment policy, and a referring provider direct-mail campaign; MedMan conducted an employee luncheon which featured a discussion regarding the importance of relationship marketing.
Production increased by 7%.

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