Archive for the ‘Customer Successes’ Category

High Touch Trumps High Tech

“Why is this doctor carrying around a folding chair?” I asked myself. Mark Fischer, MD had just entered the room for our pre-planning interview at the Port Angeles hospital carrying a folding chair and his EMR computer tablet.

When I did ask why, Dr. Fischer gave me his impactful insight. As a pulmonologist / intensivist he was getting frustrated that in many of the hospital locations where he needed to talk to patients or their families he had no place to sit so that he could be at eye level in order to better connect. After much “due diligence” he selected a $9.95 chair that is now a constant companion on his hospital rounds. He opines, “This $9.95 chair positively impacts quality patient care more than this computer.”

Paperclips

My staff, when they think I’m not within earshot, likes to joke about “you know how Don is about paperclips.” The topic is almost always about spending money, and the paperclip is somewhat symbolic.

Long ago there was a request to purchase a significant amount of paperclips. Normally an order like this would just be blindly placed, and routinely paid for. This time I said no. I asked, “why do we need so many new paperclips? What happened to the old ones? They don’t wear out, where do they go?” I further challenged the staff to figure this out. I told them my theory: most of the time, a paperclip goes from department to department, as paperwork gets passed around. Chances are, we have some departments that send a lot of paperclips (and therefore run out of them), and others that receive a lot of paperclips (and therefore collect them). So I asked people to consider where they send most of their paperclips, and to find out the supply on hand in that department.

Lo and behold, they found that a lot of paperwork (bound by paperclips) is sent to our lab. And….you guessed it….our lab had piles of paperclips filling up a drawer. In fact, during this simple process, when the lab staff was approached about having the paperclips retrieved, the response was, “oh good, we were about to start throwing those away, we get so many and they take up a whole drawer.”

Yet, before this discovery, we kept ordering paperclips month after month.

A minor expense, to be sure, but it is all about the thought process. How many supplies and instruments are ordered as a matter of routine just because someone, or some department, is low on inventory? If we allow (or teach) our staff that when you run out of something –just re-order it, we may be wasting money (and drawer space). And if you can get your staff to think about small things like paperclips, you can easily get them to stop and think about any re-order (we found a similar result with internal envelopes-some people send ‘em, some people receive ‘em). And pretty soon people start re-considering bigger ticket items. Do we really need to replace that broken copier? Does everyone in this department really need a larger computer monitor? Do we really need all those different colors of copy paper?

Now, we spend less on paperclips than we used to. I’m assuming we spend less on other things as well. So I don’t get offended when I hear the jokes; it means someone is giving a second thought before placing an order.

The Importance of Planning

Nicole, physicians & friends enjoying a post-Planning dinner.

Nicole, physicians & friends enjoying a post-Planning dinner.

I appreciate doctors who plan. Benton Franklin Orthopedic Associates is a physician-owned medical group of five orthopedic surgeons and one physician assistant, or PA. They are based in Kennewick, Washington and happen to be one of MedMan’s longest-running clients. We’ve been working with this group since 2001 and it’s been interesting to see the progression of this practice over that time.

Landing in Palm Springs

Landing in Palm Springs

Last night, we kicked off our 2010 planning session in sunny Palm Springs, California. This group has committed themselves to getting off-sight – out of the hassles of day-to-day life which can be all too hard to ignore when you’re on your own turf. We started off by reviewing what we call the “Plan Matrix”. It’s basically the overview and progression of each year’s Plan. It’s interesting to look back over the years when ideas like integrating physical therapy and building an ASC were simply on the ‘someday/maybe’ list. Those things are now showing up in the ‘done’ category and it’s gratifying to know that MedMan has been a part of that progress.

I enjoy listening to them process non-clinical information too. So much of our interactions with doctors are clinical. It’s interesting to see how their minds work when you ask them questions about employee satisfaction, risk management, and business operations. Let’s face it – they are smart people and often-times more well-rounded and thought-provoking than they get credit for being.

In the 9 years that we’ve been partnering with BFOA, there was one year where no planning occurred. As new clients, maybe they didn’t feel like they needed to go through the exercise of again creating a strategic plan when they had just done one the year before. In talking to the doctors, they commented that the process of not planning made them realize how important it actually was. They’ve been regularly planning ever since and welcome the opportunity to get away and really focus on ways to improve their business…a business that allows them the opportunity to deliver high quality medical care to patients.


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